About Apple Box Studios

Clear. Simple. Clever.

First and foremost, clients come to Apple Box Studios for fresh and creative ideas that get noticed—for clever ideas that resonate with individuals by focusing on a single thought. This clarity of thinking is what always connects with your audience. Our adherence to pure, simple and singular ideals sets Apple Box Studios apart from other Pittsburgh ad agencies.

We are also the only Pittsburgh advertising agency of our size to incorporate creative competition into our work process. We call it Competition by Design or CBD and it is the reason why we continue to grow both as artists and as a company.

A Pittsburgh Advertising Agency

Located in Downtown Pittsburgh, Apple Box Studios is committed to establishing and maintaining lasting partnerships with corporate and institutional clients. Since 2002, we have worked closely with organizations like GlaxoSmithKline, Alcoa, Philips Respironics, MEDRAD, UPMC and Seton Hill University. Every day, with every project and every line-item, we strive to create well-branded messages that effectively differentiate our clients in the Pittsburgh marketplace. All of our work begins with creative writing, which fuels our client's advertising campaigns, sales initiatives, employee training, executive communications and public relations efforts

Fully Integrated. Growing Fast.

As a full-service creative management firm, Apple Box Studios offers its clients fully-integrated communication and advertising solutions built around the diverse pool of creative talent available in today’s information age economy. In fact, over the last 10 years, the ubiquitous convergence of digital media has created a significant degree of uncertainty in regards to the shape and nature of advertising initiatives. Therefore, a new form of expertise is required—one capable of providing a high level and objective understanding of the digital landscape, one focused on simplifying both your mission and your message and one determined to help your company grow just as fast as we are.

Intrinsic Marketing.

Why does a great product or service go unnoticed in the marketplace? Why do some businesses struggle to grow? Why do unmotivated employees simply go through the motions? More often than not, the answer can be traced to a lack of identity associated with a company’s products or services. On the other hand, all successful businesses have a clear understanding of the value they bring to their customers. Successful products or services always fill a well-defined need or market niche. All of these businesses possess a strong brand identity closely associated with the core benefit they provide. This brand then becomes an intrinsic rallying point, not only driving a company’s external marketing efforts, but also defines its internal corporate philosophy and inspires its employees to deliver on their mission.

At Apple Box Studios, we refer to the development of this rallying point as intrinsic marketing^sm. It is the internal energy source that makes a company tick and the ideals leadership is built upon. Without it, both individuals and organizations will lack a sense of purpose. With it, every employee intrinsically knows the direction forward. This is why Apple Box Studios develops both external and internal communication initiatives. They are truly one and the same.

Managing Risk. Measuring Value.

As a small Pittsburgh advertising agency, Apple Box Studios understands every business has a bottom line. We recognize that results are never easy to come by, value is both measurable and meaningful and risk is always the way forward.

To assist our clients with managing risk and maximizing value, Apple Box Studios remains completely flexible to our client’s budgeting and financial requirements. We perform communications work on both a project basis and an ongoing time-and-materials basis. We are happy to provide detailed proposals for creative and bidding opportunities, as well as engaging in not-to-exceed budget agreements. We always provide detailed estimates clearly itemizing resources, time commitments and deliverables expected, i.e., where our client’s money is being allocated. As part of our creative management services, we provide detailed billing information in the form of weekly, bi-weekly, monthly, quarterly or final invoice itemization snapshots.

Founding.

In 1999, Michael Wertz moved from Los Angeles back to his hometown of Pittsburgh, Pennsylvania with his wife and three young children. He also brought with him over ten years of feature film experience as a freelance associate editor. As a member of the Editors Guild, Mike worked within the studio system where he guided several motion pictures through the post-production process gaining valuable project management, technical, and creative experience in the process. Drawing from his feature film experience, Apple Box Studios strives to deliver the highest of creative standards. Before incorporating Apple Box Studios in 2002, Mike was an account executive at a leading corporate communications design firm in Pittsburgh. This position provided Mike with valuable business development experience as well as in-depth knowledge about numerous multimedia formats and how they interrelate in today’s fast changing world of advertising. Today, Mike’s diverse background serves him well as the lead writer, creative director and sole owner of Apple Box Studios, one of the leading Pittsburgh video production companies in Western, PA.Visit Mike on LinkedIn.

*ap•ple box .n. a simple, wooden device used on the set of a movie to raise equipment. Also used by the cameraperson as a step to gain a higher perspective.

Apple Box Studios, Inc. a Pittsburgh, Pennsylvania advertising agency specializing in branding and advertising, marketing strategy, creative writing, graphic design and video production. Step up and be noticed.

Apple Box Studios is a fully-insured Pittsburgh S-corporation.

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